Fireside Chat With Rida Khan

Rida is Head of Fashion, Lifestyle and Entertainment Programming at Sinclair Broadcasting. She will be interviewed by Zareefa Burki Flener on her story as an immigrants success of becoming one of the biggest names in Media and the challenges she faces day to day.

Before joining Sinclair Rida Khan was the Senior Media Advisor of Fashion 4 Development. She provided  organization advice on all media related issues and help to form key strategic media partnerships for all the initiatives Fashion 4 Development (F4D) global platform is involved in.

Rida Khan joined Fashion TV in 2013 as their CEO and in May of 2014 she purchased the rights of Style TV  to re-launch it in the American Market. Style TV  focused on the Fashion and beauty Industry. It was a mix of reality shows, informational shows and some life style programming.

Earlier she had  her company Zee report in 2008 that aimed to provide Fashion Industry news without any subscription costs. It grew rapidly and now provides news coverage in 15 different languages and 50 different countries and has an annual page view of over 30 million. Later in 2009, Khan launched which was not only an industry based networking portal, it also had the capability of uploading look books and portfolios and the ability to place orders online. was one of the first of its kind and still remains to be the leader in the fashion digital wholesale platform.

Zareefa is the managing partner at FLENER IP & BUSINESS LAW, a Women-Owned business, and has extensive experience managing international and domestic patent and trademark portfolios in a wide range of areas. She has also been highly successful in obtaining  goals in M&A deals including preparing, revising and negotiating intellectual property related agreements.  Zareefa regularly provides thorough and effective assistance to companies in their due diligence efforts.  

 rida khan  zareefa burki flener  
 Rida Khan  Zareefa Burki Flener